Run For The Oceans: It’s Us vs. Plastic Waste

For many years we used plastic too selfishly. We wrapped our meals in it, made garments with it, took our groceries house in it, and consumed it with out a lot regard to what it could do to our planet. As a society, we all know now we have a plastic drawback that we have to innovate our approach out of (and we will!). However earlier than we roll up our sleeves and get to work, let’s dig into the problem a bit extra.

From Brazil to Italy: Plastic Is A International Concern

As of now, the quantity of plastic thrown away yearly would circle the earth 4 instances. So little of that’s recycled, and a variety of it results in our oceans. In reality, about one rubbish truck filled with plastic is thrown into our ocean each minute.

We see the impacts of plastic waste across the globe. We requested an adidas Runtastic ambassador in Brazil how plastic waste impacts his group. Right here’s what he needed to share:

“In Brazil, plastic manufacturing is a large contributor to deforestation. The deforestation results in intense flooding through the wet seasons. We additionally see a lot plastic within the oceans affecting marine life.” – Leo Oliveira, adidas Runtastic ambassador, Brazil

And he’s proper! In Brazil, deforestation surged in 2020 [1]. Whereas Brazil is the 4th largest plastic air pollution producer globally, they recycle solely about 1.28% of their waste[2]. And these points are definitely not distinctive to Brazil. Antonella, an adidas Runtastic ambassador from Italy, had this to share in regards to the seashores in her nation.

“Once I come to the seaside, I see children utilizing plastic and trash to brighten their sandcastles. I hope in the future they know what it’s like to seek out solely sand and shells on the seaside.” – Antonella Andriollo, adidas Runtastic ambassador, Italy

We’re not right here to choose on Italy or Brazil, in truth, we interviewed ambassadors from around the globe and everybody had their very own experiences with plastic air pollution to share. It’s a difficulty that impacts everybody across the globe.

Addressing Plastic Air pollution One Step At A Time

So, the mandate is clear-we need assistance from everybody, in all places, to handle our plastic issues. We definitely want change at a coverage stage. We additionally must innovate new methods of manufacturing items, and we should always all take steps proper now to cut back our plastic waste. As well as, now we have to assist struggle plastic waste and lift consciousness across the globe.



Yearly we host Run For The Oceans, a digital problem the place individuals can run, stroll, or wheelchair to assist assist Parley’s International Cleanup Community. Parley’s International Cleanup Operations works to assist finish marine plastic air pollution by intercepting particles from seashores and islands. 



We requested our ambassadors what motivates them to Run For The Oceans. Jenny, our ambassador from Germany, shared:

“I run to assist unfold the message about plastic’s influence on our planet. So many individuals are nonetheless unaware of how their consumption impacts our surroundings. They don’t take into consideration their rubbish after they throw it away. I run to assist present people-your plastic doesn’t go away. It results in the ocean, breaks down into tiny items, and stays there.” – Jenny Marx, adidas Runtastic ambassador, Germany 

Be part of the Motion!  

In 2019, 2.2. million runners from the world over participated in Run For The Oceans. This 12 months, we’re going to succeed in even additional, gathering extra runners and extra kilometers than ever earlier than. And for each kilometer run and logged within the adidas Operating app, adidas and Parley will clear up the equal weight of 10 plastic bottles, as much as 500,000 kilos, from seashores and islands. Are you interested by becoming a member of the problem? Enroll now within the adidas Operating app! Take a look at the video beneath for extra data on tips on how to be a part of.

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